First of all, friendship seems to be so valued by people that no one would choose to live without friends.
People who value honor will likely seek out either flattery or those who have more power than they do, in order that they may obtain personal gain through these relationships.
Often the lesser good promises immediate pleasure and is more tempting, while the greater good is painful and requires some sort of sacrifice.
In order to achieve the life of complete virtue, we need to make the right choices, and this involves keeping our eye on the future, on the ultimate result we want for our lives as a whole.
that lead to the perfection of human nature and to the enrichment of human life.
This requires us to make choices, some of which may be very challenging.
Aristotle believes that the love of friendship is greater than this because it can be enjoyed as it is.
“Being loved, however, people enjoy for its own sake, and for this reason it would seem it is something better than being honored and that friendship is chosen for its own sake” (Nicomachean Ethics, 1 1 59a25-28).
We will not achieve happiness simply by enjoying the pleasures of the moment.
Unfortunately, this is something most people are not able to overcome n themselves.