Email Marketing Case Study

Email Marketing Case Study-36
It is estimated that more than 95% your emails will be read if it’s sent the right way.To analyse data segmentation and create email campaigns, one need not worry about using expensive and resource intensive tools like salesforce from the beginning.This generated an open rate of 18.1% As a personal way of communicating, email marketing ensures your message is put in people’s mind instantly.

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e-commerce continued to grow in Q3 2017, and Q4 is shaping up to be even better with the holidays just around the corner.

The most productive way a company can capture consumer attention is through email marketing.

There are a large number of tools with various features to assist you in advanced data segmentation and analytics. the CRM tool — Alore CRM has advanced CRM capabilities, a built-in email finder, a personalised DRIP email campaigns creator, a newsletter curator, an AI powered chat-bot etc. All this for a fraction of the cost you imagined !!

So go ahead and make best of great data in the way it suits your best and create some amazing campaigns that quadruple your revenues.

Result: The USP of the campaign was, they selected email subscribers who did not open their previous emails.

This group of subscribers became overnight customers.They needed to have to strategize right to ensue they’re emails were being read and were relevant to the people receiving them.Action: They needed a very detailed database from their subscribers.Should it interest you, you can also read another article on why email automation is right for every business ! So, how do companies get their message out and communicate it to their customers?– Decide what works for you and move multiple steps ahead towards higher conversions and lucrative revenues.Here, are 3 curated case studies that will show you how different brands have used segmented data for email campaigns to increase their conversion rates: Situation: T-shirt retailer Johnny Cupcake had an email database comprising of 80,000 subscribers.Result: Johny Cupcake ran a tailored product campaign by designing a separate email for customers who had shown interest in baseball. · 42% increase in CTR · 123% increase in conversion rate · 141% increase in revenue per campaign.Situation: Pet retailer Doggyloot is a dog centric flash sale website.Founded in 2012, Frank And Oak has been helping young men and women dress better, and affordable, via a smart combination of design and technology.A clothing store that carries the latest LA fads in clothes, accessories, shoes for young women and men.


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